TechAINewsGoogle launches its \u2018universal\u2019 online shopping cart ahead of the holidaysThe AI shopping tool is coming to Google Search and the Gemini app first.\ufeffThe AI shopping tool is coming to Google Search and the Gemini app first.\ufeffby Jess WeatherbedOct 15, 2026, 1:00 PM UTCShareGiftSave all of the products you\u2019re browsing in one place. Image: GoogleJess Weatherbed is a news writer focused on creative industries, computing, and internet culture. Jess started her career at TechRadar, covering news and hardware reviews.Google\u2019s intelligent AI shopping cart is finally here, and just in time to tempt users into Black Friday and seasonal holiday spending. The Universal Cart tool Google previewed at its I\/O event in May is now rolling out in the US across the Gemini app and Google Search, with the aim of making it easier to stay organized and save money when shopping online.As the name suggests, it\u2019s a \u201cuniversal\u201d digital cart that lets you save products from multiple retailers in a single unified space, and works across different Google platforms.<\/p>\n
That means you can find and add a bunch of products using the Gemini app and Google Search AI Mode, and they\u2019ll all be saved to the same cart. There are also plans to integrate Universal Cart with Gmail and YouTube, but Google hasn\u2019t announced a timeline for that yet.Here\u2019s a demo of the checkout options for Universal Cart, which suggest you can\u2019t check out multiple retailers simultaneously. GIF: GoogleGoogle will send you notifications about price drops and restocks for items saved in your cart, which spares you from having to check each retailer\u2019s website individually, and can display any relevant promotional codes it finds besides the products you\u2019ve saved. You can choose to pay for items from the cart using Google Wallet, or transfer them to the merchant\u2019s own cart so you can checkout with the retailer directly.<\/p>\n
Together with Google Wallet, Universal Cart can also analyze the perks provided by each of your saved credit cards and help you choose the best payment method when purchasing.The launch comes as competition in the AI-assisted shopping space is heating up, with Google rivals including OpenAI and Meta having launched agentic AI assistants that can shop online on the user\u2019s behalf. Shopify also recently announced that it\u2019s opening its platform up to allow more AI agents to browse and purchase from Shopify listings. Big Tech players are entering this race on the bet that the future of online shopping involves having a robot do most of the work for you.Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Jess WeatherbedAIGoogleNewsTechMost PopularThe Tesla Roadster could have stayed vaporwareHoney, Xbox shrunk its controllerThe Ocarina of Time remake feels remarkably modern \u2014 and surprisingly terrifyingAs a TV enthusiast, I was hoping for more from the Apple TV 4KThe Alexa Tablet 12 Pro is almost the Android tablet we neededAdvertiser Content FromThis is the title for the native ad<\/p>\n","protected":false},"excerpt":{"rendered":"
TechAINewsGoogle launches its \u2018universal\u2019 online shopping cart ahead of the holidaysThe AI shopping tool is coming to Google Search and the Gemini app first.\ufeffThe AI shopping tool is coming to Google Search and the Gemini\u2026<\/p>\n","protected":false},"author":1,"featured_media":27667,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-27666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/posts\/27666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/comments?post=27666"}],"version-history":[{"count":0,"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/posts\/27666\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/media\/27667"}],"wp:attachment":[{"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/media?parent=27666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/categories?post=27666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/demo.tcjhomeaccents.com\/wp\/wp-json\/wp\/v2\/tags?post=27666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}